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Multi-Channel China Marketing Part 2 (Video)

Digital Channels for International Brands in China

Here's our second video in our new Multi-Channel China series.


For this episode, we look at 7 of the main digital channels that international brands can utilize as part of a multi-channel marketing strategy for China. Do you agree with the 7 we've picked? Check out our podcasts and downloads to learn more about China marketing - from the expert team on the ground here in China working with all major China digital marketing channels.



A man and a woman are sitting at a table looking at a laptop.

Content Marketing for B2B Success in China: Formats and Channels That Work

By Steven Proud • April 10, 2025
Content marketing is a powerful tool for B2B brands to build trust, drive engagement, and generate leads in China.
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The Rise of Green and ESG Messaging in China’s B2B Sector

By Steven Proud • March 18, 2025
Sustainability and Environmental, Social, and Governance (ESG) principles are no longer just buzzwords in China’s B2B sector.
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B2B Marketing Metrics That Matter in China

By Steven Proud • February 18, 2025
Measuring marketing success in China presents a unique set of challenges.
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