In this episode...
Thomas talks about his start in marketing working for Deutsche Telekom, and the people who influenced him and helped shape the marketer he has become.
He notes how working through a period of considerable transformation for large organizations has helped him get an appreciation for how his clients work and some of the challenges they themselves face.
He talks about working at the forefront of the evolution of digital marketing and his push to take on some of the bigger networks working with global brands.
Thomas talks about how digitalization and technology is impacting on team structures and our ways of working, and how it impacts on the growth strategy of modern marketing agencies.
He offers his thoughts on some of the challenges and opportunities the world faces from the onset of AI.
In this episode, Steven speaks with Thomas Catulli, CEO of SPS Marketing. They talk about Thomas's varied background in digital marketing, starting his career working client-side for Deutsche Telekom, and his journey as an international digital marketing leader and innovator.
Resources mentioned in this episode:
Brandigo China
Steven Proud on LinkedIn
Mike Golden on LinkedIn
Thomas Catulli on LinkedIn
SPS Marketing website
SPS Marketing on LinkedIN
SPS Marketing Podcast
Sponsor for this episode...
This episode is brought to you by
Brandigo China.
We are an independent marketing and communications agency based in Shanghai, China With over 18 years of on-the-ground experience in China,
At
Brandigo China, we work with multinational clients to support their marketing and business growth efforts in China.
We are experts in insight strategy, content marketing, marketing-led business growth campaigns and all things China-based marketing.
Go to
www.brandigochina.com to learn more and contact us with questions at
hellochina@brandigo.com.
